Kickstart the Creation of Visual Content around your Brand
Updated
Here are some Tips & Tricks
Create and configure a unique hashtag for a new collection, event or promotion, such as #wearingmybrandname #showmybrandname #brandnamecompetition. Then, you can measure how much content has been generated as a result of the promotion of that event, contest, campaign
Otherwise, use your brand's main hashtag if your strategy is to give it more exposure
Enable the Social Count parameter in Photoslurp widgets to show the number of comments and likes per image. Users will be able to see how many likes/comments a photo has by hovering over it
Tell your customers they can post on Twitter, Instagram, Facebook Fan Page using your #brandhashtag
Constantly entice your customers to take photos of your products by making sure you include your #brandhashtag everywhere telling them to take photos with their new purchase and tag them with this hashtag i.e. transactional emails such as "your product is on the way" accompanied by some relevant social images
A carousel on the "thank you" page of your online store showing social content is a great place to promote content creation
Go to the extent of including your #brandhashtag in your packaging material, and little tags telling people that they could have their photo up on your online store and upload it directly from the ShowSubmit button
Set up a page on your online store with details about the Terms and Conditions for Photo Usageof the competition. Explain how you would like to use these photos, and paste this link into your messaging, so users are aware of what they are signing up for
Announce to all your customers you are running a competition through social media, newsletters and e-mails telling them to start snapping and posting
Tell your customers that the Top Photos will be displayed on your online store, and out of those, a winner will receive a coupon code or voucher
